What's the go with all the "hot chicks". Personally I don't care how a company markets itself, but if we remove the hype, and get down to basics, what is it about GoDaddy that would make you WANT to register with them.
As a "chick" here are my top-five reasons.
1] They're big. I believe dealing with a big company is safer, they're there when you need them. There is recall if something goes wrong.
2] They have good phone support. I've dealt with a few companies and phone support is priceless. Domain registrars are no different.
3] You keep the control. Dealing with GoDaddy direct gives you back the control.
4] They're fast. I like being able to register a domain and then get started. GoDaddy are nothing if not fast. I like fast...
5] The name. GoDaddy, it's so cheeky it's laughable. I like they don't take themselves too seriously.